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By Laurence Schuberth November 4, 2024
Chat GPT Search......So what does this mean?
By Laurence Schuberth October 10, 2024
Do you want to see your digital marketing efforts pay off, but you’re not sure what to do with SEO? We have you covered. The use of SEO can have a profound impact on your digital marketing and with a selection of key strategies, you can elevate your online presence to new heights.
By Laurence Schuberth October 10, 2024
Customer experience (CX) is how consumers perceive the interactions they have with a brand at multiple touchpoints throughout their customer journey. This can be a query on social media, a conversation with a chatbot or simply navigating on a website from one page to another. Each interaction matters and will have an impact on how future and current customers view a brand.
By Laurence Schuberth October 10, 2024
Google is rolling out ads to AI Overviews in the US, in a shock announcement that surprises no one. The ads appear directly underneath the AI overview with the label “Sponsored”. A Google spokesperson told Search Engine Land: “You can show ads in these experiences with your existing AI-powered Search ads, Shopping and Performance Max campaigns. There’s no additional action required.”